Hi I'm Russell Holland
e-vangelist with e-c Internet Solutions

It's a big claim - being an "internet evangelist"

Please note the "e" as in email, ecommerce or just plain "e" as in "everything internet" if what you do now doesn't have an online component you risk being the next dinosaur.

We can help you avoid that - Russell Holland....

New Section - Quick thoughts:-

Google Allows you to turn off Conversations in Gmail
At long last Gmail joins the email "standards"...
Full story...

New Fax Scam From Yellow Page New Zealand
Just got a fax scam from a company that is passing off as the real Yellow Pages
Full story...

Managing the Digital Avalanche
So how many emails do you get in a day...?

How many tweets do you read...? Blog Posts...?

How many Photos or Files do you read or create in a day...?

Full story...

Blog - What Happened to Trust...?
How does Trust work in the on-line world…?

And how do you ensure that the people that communicate with you through the web have the highest perception of Trust that we can give them…?

Full story...

Google to Change Gmails Annoying Conversation Threading...
Fantastic news Google has finally announced that the conversation threading in Gmail is on the way out...

This is really great news and will on;y result in a larger uptake of people that are more confident in using Gmail

Full story...

Google losing it's "Gloss"...?
A recent algorithm update is changing how Google ranks ecommerce shopping pages - and some people are finding it is for the worst...
Full story...

Heard on the Grapevine - big ticket item retailers win with the budget...
Do you sell a big ticket item such as new boats or luxury vehicles...?

A couple of our customers tell me that enquiries have been brisk today with many potential buyers talking about making a buying decision before October 1st...

Full story...

Guest Post - Seth Godin - Hardly worth the effort
In most fields, there's an awful lot of work put into the last ten percent of quality.

Getting your golf score from 77 to 70 is far more difficult than getting it from 120 to 113 or even from 84 to 77.

Full story...

4 legs good – 2 legs bad….
Or the difference between free and open source software, proprietary software and cloud computing…

There is a lot of confusion and some misinformation circulating about the different types of software available to run your web site.

Free and open source is often touted as the “best” because of it's low cost – while proprietary software is seen as “bad” because of the (sometimes) high cost to purchase.

Lets take a look at each kind and see if can arrive a better answer...

Full story...

Social Media Use - Men and Women are different
A great study in how Men and Women use Social Media differently...
Full story...

GST Sales...?
So if GST does go up - who's going to use that opportunity to have a Pre-GST Sale...?
Full story...

How to better Engage Your Customers on the web
New Blog Post on which tools to use to better engage your customers on the web
Full story...

Web Page Layout
Why we code to a "standard"...
A great read from Jakob Nielson...

Full story...

NZ Herald - State of NZ Web
Great story from NZ Herald about how NZer's are using the web
Full story...

Do you embrace social media...?
Is social media a tool or a toy...?
Full story...

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Now here's some web history:-

How it came about is many of our customers come to us and say " I think my business needs a web site" or "My business coach has suggested I get a web site" - but they are really saying is:

"I want help in putting the word 'website' in my marketing plan"

or some of them:

"I want to put the word 'website' in my business plan"

So we help them to do this by being their "over the horizon" viewer of what the web can do today for them - and for you - and where it may go in the future - and help you prepare for that...

We sit down and suggest that we pretend that we won lotto last week and so this thinking removes (at least temporarily) budget from the discussion.

Then we talk abouthow the web works in general- then get tohow the web works in a typical sales and marketing sense- and then narrow down whatyoucould be doing on the web.

Now here's a treat - someone much better able than me to answer the question - just what the heck is Web 2.0:-

This web site covers some other aspects to having a web site, to using the web as a business tool - and why I'm hot (or not) on various technologies - I hope you enjoy reading the content and that you join us on our subscriptions list - and take an active role in the forums.

Cheers and thanks
Russell

See the electronic clustering toolset - website content and communication toolset here